Catering for an International Market

February 23, 2013


If you have your San Diego vacation rental home listed on a website, chances are, your listing will be seen by potential guests all around the world. Visitors to San Diego come from far and wide, and while many of them do speak English, your property listing will look much more attractive if your potential guests can access the information in their native language.


Fortunately for San Diego vacation rental home owners, there are both free and very inexpensive ways to access the international market. It is worthwhile investing in a professional translation of your website content, with as much detail as possible. Guests whose first language is not English are much more likely to stay on your property listing site if the information is available in their native tongue. Do many of your guests come from Europe? Invest in a German or Spanish translation, which on a freelance outsourcing portal like oDesk will cost you very little and will likely be completed in hours.


If you receive enquiries in other languages, free translation tools and widgets are useful for both your website and the e-mail responses you send from your office or home in San Diego. Vacation rental home owners have remarked that the availability of a translation tool resulted in a significant increase in bookings by international visitors.


About Greg

Greg is the owner of Pacific Coast Vacation Properties, a high end vacation rental management company located in San Diego, CA. He also owns a full service real estate brokerage company that helps owners buy vacation rental and commercial property. In his spare time, Greg volunteers for Habitat for Humanity and other charitable groups in San Diego.

View all posts by Greg

One Response to “Catering for an International Market”

  1. Timeshare Resort Directory Says:

    I have to thank you for the efforts you’ve put in writing this blog. I am hoping to see the same high-grade blog posts by you in the future as well. In fact, your creative writing abilities has motivated me to get my own, personal website now 😉


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